This site serves as my portfolio extension of my involvement with The Walking Dead Chop Shop project. The campaign was created by INNOCEAN and SKYBOUND for Hyundai.
My name is Derek Arzoo and I was the INNOCEAN art director / ACD for this monster campaign. What I will attempt to do is showcase the entire creative process from cradle to the grave. Being a huge scifi nerd myself, it was a dream come true to work on a project so dear to me. Incidentally, I do collect all the comics and have been a die hard comics/scifi movie fan since I was 13. So you can imagine the dedication that went into this.
Now let me insert some legal stuff here. I, in no way, shape, or form own any of the materials presented. All the work was created as “work for hire”. I use to work for INNOCEAN ( Hyundai’s ad agency) and thus created all of it under contract. Even more so, all the comic book artwork is from Skybound. It’s their art that we used for the campaign. And finally, over twenty people were involved on this project. Without them, none of this could have been done.
I hope you enjoy the work exhibited. Enjoy the journey.